Foxwell Digital are social media advisors focused on transparency, honesty, and authenticity. They wanted something fresh, clean, and impactful for the launch of their business.
Concept & Exploration
Based on the discovery findings of brand positioning, experimentation on logomarks brought forward many iterations of the Foxwell Digital mark.
Design & Refinement
Refining the chosen concept, culminating in an identity that achieves the goals identified in discovery .
The Foxwell Digital Download
Fun project to expand the brand and create new materials for a monthly newsletter.